Senior ABM/ABX Campaign Manager
Imagine a world where AI natives and frontier researchers don't have to plow through noise and irrelevant content to find what they need — where every program is built around their work, meeting them with actionable advice that solves their problems and supports what they're shipping.
At Verda, we're building a fully featured European cloud computing platform designed for AI workloads. Our existing product-led motion serves a growing base of AI-native startups and research organizations well; this role adds a deliberate new motion on top — targeted ABM against frontier labs and large enterprises, where the wins are bigger and the path is account-by-account.
Join Verda while it's still being built — not once it's finished.
Why Verda
Cash + equity compensation along with various fringe benefits (e.g., healthcare, lunch, wellbeing, etc.).
Profitable operations with rapid, sustained growth.
31 nationalities, with 6 different ones on the management team.
An opportunity with make a clear impact and work alongside world-class engineers, researchers, and partners across the global AI ecosystem.
Practicalities
Location: Helsinki, Finland or London, UK
Hybrid: Working from the office 3 days a week
Employment type: Full-time and permanent
Travel: Meaningful — industry conferences and customer events
About the role
In this role, you will own Verda's ABM strategy and execution end-to-end across strategic target account lists, such as frontier labs and global enterprises. You will set the tiering in partnership with sales and design the right program shape for each tier — bespoke 1:1 plays or structured 1:few and 1:many programs.
You will build the ABM plays aimed at AI-native audiences from the ground up — research-grade technical content tailored to what specific teams are working on, hands-on engagements like meetups and technical workshops at conferences like NeurIPS and GTC, integrated paid and content programs that reach developers and engineers where they already are, and orchestrated multi-touch over the months it takes to build relationships with engineering teams.
You will work with Product Marketing on message iteration — they own positioning, you bring in-market evidence back to sharpen it. You will collaborate with the Content Marketing Manager and our internal AI Lab to ensure your top-tier accounts have access to the deeply technical content they need. You will partner closely with named-account sales counterparts on joint account planning, signal sharing, and orchestrated outreach. You will know when to scale plays with agency or contractor support, and hold a high bar for the quality of work you accept regardless of who delivers it.
You will propose and manage the ABM program budget, instrument account-level reporting in partnership with marketing operations, and report on engagement, pipeline, and expansion against agreed metrics. As the function matures, you will create the playbook to scale ABM across additional account lists and regions — and grow the team behind it.
Your key competencies
7+ years of B2B marketing experience, with 4–5+ years hands-on in ABM specifically
Led named-account programs, including with 1:1 and 1:few. Strategic enough to design the programs, hands-on enough to run them
Marketed to technical infrastructure buyers (cloud services, AI infrastructure, dev tools, data platforms)
Comfortable building ABM in a motion that is evolving — sales coverage and SDR support are landing alongside this role, not pre-built
Partnered closely with sales counterparts on strategic accounts before; know how to make joint account planning actually work, not just on paper
Clear sense of when in-house execution is right and when to escalate to agency or contractor support — and a high bar for the quality of work you accept
Strong written and visual communication skills; you can brief technical content credibly and push back on creative when it's wrong for the audience
Nice to have
Experience at cloud infrastructure, data platform, or developer tool product companies
Personal credibility within the AI research or builder community
Previous experience in startup and scaleup companies with
What's next
We're building fast and this role needs the right person behind it. There's no artificial deadline, but when we find who we're looking for, we move. If this sounds like your next move, apply now.
Please submit your application through our Careers page. We don’t accept applications sent by email.
- Department
- Marketing
- Locations
- Helsinki, London
About Verda
Verda (formerly DataCrunch) is a technology company building the next generation of cloud infrastructure for AI – compute that's instant, on-demand and at scale. Headquartered in Helsinki, the company operates globally across Europe, the US and Asia. Verda employs over 100 people from nearly 30 nationalities and has raised over $200M in total funding from investors including Lifeline Ventures, byFounders, J12 Ventures, Skaala, Varma and Tesi, alongside leading financial institutions.